The meaning behind the video is about a girl addicted to coccaine. The meaning behind the lyrics are shown to be about coccaine too, so there is a link. 'She's in the class a team' this lyric shows that she is taking class a drugs (coccaine).
The editing and cutting of the video is very slow, which reinforces the slow pace of the video. This could also reflect how she is feeling?
Each scene changes on the new beat.
The lyrics greatly link with the music video, as they describe the activites she is doing throughout the day. 'Go mad for a couple grams' which refers to her drug addiction of class a drugs. This lyric is backed up by the girl buying and then taking drugs.
This video looks as if it has been set in a busy city of some sort. The places that are seen in the video, are every day, common places, which makes the video seem more realistic.
As the video is filmed in black and white, this makes it seem quite simple, only costing £20, but this could also reflect the simplicity of the characters life.
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